129 | No Tweaks

It's one of the hardest investing concepts to grasp because it goes against every grain inside and outside of our being.

Marketing from financial services firms tempts us to tweak.

Daily price quotes, other people talking about their investments, and market-wide downturns tempt us to tweak too.

But when we think about making tweaks, our gut instinct is to say, "That stock or fund has performed well over the past few years - I want more of it in my portfolio."

Then without even meaning to do it - we're buying high and greasing the skids to sell low.

Read that again, because it's literally the exact opposite of the single piece of advice that everyone in the world has heard about investing.

We don't refrain from tweaks because we're lazy.

We do it because it's the hard thing to do, which is often a good sign that it's the secret to success too.

Previous
Previous

130 | A Statement of Belief

Next
Next

128 | A Spectrum of Sustainable Income